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《The International Journal of Sport Finance》(IJSF)
The International Journal of Sport Finance current research sport finance topics a worldwide basis
2010/9/25
The International Journal of Sport Finance (IJSF) is published quarterly (February, May, August, November) and serves as a high-level forum for the dissemination of current research on sport finance t...
A new concept in European sport governance：sport as social capital
sport as social capital « dark» social capital in sports social capital production/reproduction gender personification in sports leaky pipeline and glass ceiling
2009/12/17
Social capital is a key component in understanding the
relationship between European sport governing bodies and
civil society. A core concept in sociology, political science,
organizational behavio...
Sports law and sport market
Sports law sport market
2009/12/16
Sports law and sport market。
Sport Marketing Consulting Strategies and Tactics：Bridging the Academy and the Practice
Applied research sales support marketing planning sponsorship evaluation
2009/12/16
Sport marketing academics have increasingly recognized
the value of making their work more relevant to practitioners.
However, there is little literature about specific strategies
and tactics for a...
Environmental resposibility in the sport industry: Why it makes sense
Social Corporate Responsibility Sport Industry Management competency
2009/12/16
Environmental responsibility (ER), as a major aspect of
corporate social responsibility, is an important issue for
organizations in the sport industry as it is for all other
organizations. This pap...
The identification of benefit needs of golf players in the U.S.: Implicationsand strategy considerations for sport management professionals
Golf consumer behavior benefit segmentation marketing
2009/12/16
The golf industry has expanded over the past 50 years
throughout the world, particularly in America. The number
of golfers in the United States has increased seven-fold
since 1950, as the game was ...
Strategic Marketing Planning in the Sport.
marketing marketing planning strategic marketing planning sport marketing planning sport business
2009/12/16
The business sector has long recognized the contribution
of marketing planning in the financial success. The sport
sector has begun to recognize the usefulness of strategic
marketing planning as we...
The Future of Leisure, Recreation and Sport in Canada：A SWOT for Small Sized Enterprises
Leisure Sport Recreation
2009/9/2
The leisure, recreation and sport industries in Canada, as has been the
case in most nations throughout the world, have been subject to globalization
and corporate influence. In recent years, the nu...
This paper focuses on the issues of race and gender in sport in South Africa since Nelson Mandela became president of the government of national unity on 10 May 1994. It examines the legacy of aparthe...
Evolution of Scholars' Approach to Studying Consumer Loyalty in Recreational Sport and Fitness Businesses
Consumer Loyalty Recreational Sport Fitness Businesses
2009/9/2
Customer loyalty is of great value to recreational sport agencies in terms of their effectiveness and success. In recent decades, students in the field of recreation and leisure have paid growing atte...
Consumer Experience Tourism and Brand Bonding：A Look at Sport-Related Marketers
Consumer Experience Tourism Sport-Related Marketers Brand Bonding
2009/9/2
This manuscript reviews the growing use of manufacturing plant tours,
company museums, and company visitor centers by sport-related marketers
(equipment manufacturers, venues, etc) to cultivate rela...
The opportunity for a city to host the Olympic Games constitutes an enormous economic, social, and cultural commitment, as the Olympics are the world's biggest sporting event. It is an opportunity tha...
Economic Values of Professional Sport Franchises in the United States
Economic Values the United States Professional Sport Franchises
2009/9/1
In professional sport, the value of media rights, fees, and luxury suites is enormous. As a result of increasing revenues in professional sport, the economic value of teams has risen, and it will cont...
Show Me the Money! A Cross-Sport Comparative Study of Compensation for Independent Contractor Professional Athletes
Salaries Professional Athletes professional athletes
2009/9/1
Numerous pay equity studies have been conducted. Many have examined the compensation of professional athletes. However, few studies have compared athlete compensation across sports, which is the objec...
Peace Through Sport and Religio Athletae：Antiquated Ideas or Viable Options?
International Olympic Committee Antiquated Ideas Viable Options
2009/9/1
Eight months ago, it seemed that the world rushed to embrace the "new millennium", the dawn of a new era. This is understandable when viewed in the global context of the previous century. Two world wa...